Description

ORIGINATE AND DEVELOP CONCEPTS is the first subject we cover in our Business StartUp Online Training Course. Originating and developing concepts is the foundational subject because whether you run your own small to medium business, or whether you’re working for somebody else, being in business means always developing concepts or products. Little in business ever stays still or remains completely static; particularly in this technologically-driven world.

Examples of originating and developing concepts and products in business include:

• Coming up with an advertising or marketing campaign
• Devising a staff development program
• Formulating a media or IT plan
• Organising an event or exhibit

All of these tasks require creative thinking; usually involving some base knowledge and then building on it with original and relevant ideas depending on your business type.

Discover what drives you.

Our Business StartUp Online Training Course begins with this subject because ideas, thoughts and dreams are what drive people and their businesses. They are the one constant we can all participate in every day. Discovering what we’re passionate about and what we’re good at is a huge step forward when starting a business for ourselves.

Sure, for many people who start a business, one of their prime motivators might be the ability to achieve a work-life balance and be their own boss. But in the business itself, it’s important to figure out what drives you because being a successful small business person takes a lot of energy!

Research and you can do it

Our Business StartUp Online Training Course takes you through originating and developing concepts to fruition. Learn how to:

• Become familiar with various creative thinking techniques whilst also being mindful of practical considerations.
• Express innovation and difference.
• Develop the most appropriate format for presenting proposed concepts and take them to operational level.
• Take your concepts to the point where they can be developed into detailed implementation specifications which can then be presented to various parties for approval, funding or endorsement.
• Develop concepts in a way befitting senior management.

Educational Videos

Watch in-depth and personal interviews with successful business owners to discover how entrepreneurs use creative thinking to start their business, develop new products and new ways of presenting, marketing and selling their products and services.

This subject will include in-depth interviews with our course contributors and other specialist contributors. These people are highly-driven and successful business owners willing to share the tough and vital secrets with you that they have learned along the way. Don’t waste time and money reinventing the wheel.

Business Ideas for Working from Home

Some businesses involve a big investment to purchase assets or lease premises but there is one category of business that is ideal for anyone wanting to become a remote contractor or virtual assistant – professional services.

Professional services involve you using your knowledge and experience to do work for business clients. These tasks are ideal for remote workers because they can be done from home, no matter where you live.

In this course you’ll learn about these Virtual Assistant business ideas:

• Online Customer Service Agent
• Blog Writing and Content Marketing
• Lead Generation and Affiliate Marketing
• Online Sales Agent
• Online Tutor
• Remote Bookkeeper
• Real Estate Agent

Performance Based Pricing

Performance-based pricing is attractive to small business employers because they don’t have to worry about “managing” you to get good value based on you working for an hourly rate. It is a way of charging a fixed amount for a defined task or project.

Xero promoted this way of working rather than hourly rates because it is appealing to small business owners. Rather than pay an hourly rate and then have to

• give you tasks,
• manage your progress,
• check for errors, and
• make sure the work is completed

Performance Based Pricing gives them peace of mind that the work will be done for that price (fixed).

National Bookkeeping has compiled some examples of Performance Based Pricing models for Contract Bookkeepers.

Provide Value for a Fixed Cost

Another term to describe this way of working is “Value-Based Pricing” and it is also good for the contractor or Virtual Assistant too because it stops clock-watching and enables you to work for multiple clients at the same time and potentially earn more money if you can systemise your work and complete it more efficiently.

Here are some other examples:

• Fixed fee for writing a blog per week
• Fixed fee to monitor a customer service system during working days
• A success fee based on providing leads or making sales